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CHARLOTTESVILLE RACING CLUB

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SPONSORS

CRC sponsors aren’t just logos on a jersey — they’re the partners who help us build a healthier, more connected, more vibrant cycling community.

They make it possible to create safer trails, ignite a lifelong love of riding in our juniors, and keep Charlottesville’s cycling scene thriving.

They help us find our people, our home, and our community.

So when you see their names, give them your support — because they make everything we do possible.

BLUE RIDGE CYCLERY (BRC)

Blue Ridge Cyclery is the beating heart of Charlottesville’s bike scene, a locally owned shop built by riders, for riders. From pro-level service to helping a 10-year-old pick out their first mountain bike, BRC keeps our community rolling. Their commitment to safe equipment, inclusive access, and supporting the next generation makes them a cornerstone of CRC. They don’t just fix bikes, they build lifelong cyclists.

REYNOLDS GM–SUBARU

Reynolds brings adventure energy to CRC. Whether it’s a rugged Subaru packed with bikes for a mountain weekend or a family vehicle loaded for a junior race, Reynolds supports the real lives of cyclists. They champion youth sports, local athletes, and the belief that a good ride starts with a good community — making them a perfect partner for CRC.

SHENANDOAH JOE

Fueling early-morning rides and post-race debriefs, Shenandoah Joe is Charlottesville’s iconic coffee roaster. They blend craftsmanship with community, creating a place where cyclists gather, plan, recover, and connect. Their support energizes our team culture and keeps the CRC spirit buzzing.

WINTERGREEN RESORT

Wintergreen brings mountain energy to CRC. With stunning terrain, year-round adventure, and a deep dedication to outdoor recreation, Wintergreen embodies the spirit of challenge and exploration that defines cycling. Home to the legendary Wintergreen Ascent — one of the toughest, most beautiful climbs in Virginia — they inspire riders to dig deeper, push higher, and discover what they’re capable of. Their support helps us bring cyclists into the mountains and beyond their comfort zones.

ROCKFISH BREWING

Rockfish Brewing is the perfect blend of craft, creativity, and community. Their brews are a staple at local events, team celebrations, and post-ride hangs. Their support reflects their belief that cycling isn’t just about racing — it’s about connection, camaraderie, and local flavor.

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CUTAWAY

Cutaway is where performance meets artistry. A Virginia-based apparel brand worn by elite racers and passionate amateurs alike, Cutaway creates technical gear that looks as good as it feels. Their support connects CRC to world-class design, bold style, and a legacy of elevating cyclists through thoughtful craftsmanship.

FORMULA FITNESS

Formula Fitness helps our athletes build strength, mobility, and resilience — the foundations of safe, joyful riding. Their coaching empowers CRC riders of all ages, teaching them how to move well, avoid injury, and build confidence that carries from the gym to the trail.

SKYLINE TENT COMPANY

Skyline Tent Company elevates every event they touch — from race-day pop-ups to large community gatherings. Their craftsmanship, reliability, and eye for design turn outdoor spaces into polished, welcoming environments. Skyline supports the infrastructure that keeps CRC events seamless and professional.

3 Cats Studio

Beth Seliga built the team that became EF and now leads 3 Cats Photo while heading marketing for Virginia NICA. She grows youth cycling, champions girls, and has been a leading voice in cycling storytelling for over 20 years.

She creates branding, creative direction, and photography for businesses that refuse to blend in, crafting visuals that feel polished, real, and full of soul.

CONTACT THE CHARLOTTESVILLE RACING CLUB

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